What Every Seller Needs to Know Before They Sell:

  1. The Right Price
  2. The Right Agent
  3. The Right Company
  4. The Right Information
  5. The Right Things To Do Before, During, and After the Sale

Price:  “What’s my home worth?” This is the question every prospective seller wants to be answered.  The right agent will consider not only location and condition but also recent comparable sales in the immediate neighborhood.

If improvements are made before placing the property on the market how will it affect value, and does it make financial sense to make the investment?  The process of selling a property is an ongoing decision-making experience, and it’s helpful to rely on a professional to guide you through this challenging time. The right information makes the process much easier, more profitable and the result is a property that appeals to today’s buyers.

Charlemagne International Properties market sliders sum up the current Palos Verdes real estate market with a quick glance.




The Company You Keep:

Charlemagne Int’l Properties’ roots can be traced to a quote from a client after a disappointing show of support from my broker at the time.  “That’s not a company I want to keep.” His words resonated in my mind for weeks.  A few months later, those words were the catalyst that caused me take action on a plan incubating for years.

Every client deserves a company they can count on to represent them at the very highest and best level possible.  We consider it a compliment of the highest order when a client returns to Charlemagne Int’l Properties to sell or buy another property.

These repeat clients are the core of our business, and their presence confirms we are meeting our goal of being the company you keep.


Where We Work:

Homes sold by Toering & Team in Palos Verdes

The maps show the location of some, not all,  properties we have sold on the Palos Verdes Peninsula.


Charlemagne Int’l Properties is headquartered in Rolling Hills Estates, California but most of our working hours are spent in the field “somewhere in the South Bay of Los Angeles” with customers and clients, or tethered to one of our techie devices moving a transaction closer to closing day.

Peacock attacks realtor in Palos Verdes

Not much stops me from showing my listings or properties for sale–not even a peacock pecking on my leg.

Awards and Recognition:

Selected by Forbes Magazine to help them compile their Forbes 400 List.  Norma was honored to be trusted by this prestigious national magazine in helping them value real estate holdings in the South Bay of Los Angeles.


RE/MAX Hall of Fame – Norma was honored with the Hall of Fame award by RE/MAX International noting long-term success.

Palos Verdes Lifestyle – Norma’s award winning Palos Verdes real estate blog since 2007.

  • Selected by as one of the top ten Los Angeles area real estate blogs
  • Chosen by as one of the best Los Angeles realty blogs
  • Awarded 5 out of 5 stars by Lender411 blog review
  • Ranked by Technorati in the top 1% of all blogs
  • As seen in the Daily Breeze newspaper


ActiveRain – Norma has also been writing for the national real estate website ActiveRain since 2007.

  • #1 Blogger in Los Angeles County
  • In the top ten for all bloggers for California
  • Selected by ActiveRain for Ambassador status as a mentor and “pay it forward” member

Norma has also used her time and resources to give back to the community.  She has been active in local charities such as including The Children’s Miracle Network, Empower Nepali Girls,  Happy Hats for Hospitalized Kids,  Toys for Tots Toy Drive, and others.

My client base is centered in the South Bay of Los Angeles including the beach cities.  However, I have listed and sold homes beyond our base, at the request of our clients, in Pasadena, Rancho Mirage, and Needles, CA to mention just a few.  The skills of a thorough and knowledgeable real estate agent are transferable to another locale if the agents research requirements of the city and county.  Otherwise, the requirements are similar in California.  It does not matter where the property is located, our client’s interest is always my primary concern.


 Local Knowledge:  

I moved to Palos Verdes in 1989, and I’ve been selling real estate on the Palos Verdes Peninsula since 1992.  People often ask if I have a favorite area, and the answer is no, not really.  I love the variety of views, architectural styles, and terrain.  Choices abound in Palos Verdes.


The Palos Verdes Peninsula is a unique coastal setting in Los Angeles County with four distinct cities.  The west side of “the hill” is Palos Verdes Estates.  Here you will find oceanfront mansions, hillside villas, tree-lined streets, winding drives and breathtaking views.  It’s rare to find a single family home for less than $1M.


Malaga Cove commercial area in Palos Verdes Estates, CA

Rolling Hills Estates occupies the north side of the peninsula.  This is horse country.  Peacocks roam the roads, horseback riding trails and riding rings are woven throughout the city.

Rolling Hills Estates horse property

Horses going through their paces in Rolling Hills Estates, CA

The east and south sides of the hill are home to the largest city on the peninsula–Rancho Palos Verdes.  The east side of the hill offers the 24-hour view of the Los Angeles Harbor, the spectacular Vincent Thomas Bridge and coastal views from Malibu to Newport Beach. The south side of the peninsula hugs the coast, offers sweeping ocean views, and is the resort side of the hill.  It is home to Trump National Golf Course and Trump Estate Homes. Terranea Resort is a lovely addition to the Palos Verdes Peninsula.

Live the Palos Verdes coastal lifestyle in Rancho Palos Verdes--310.493.8333

Rancho Palos Verdes Coastline near Trump National Golf Course

At the top of the hill is Rolling Hills.  It is a gated city with its own fire department and police force.  If it’s acreage you’re looking for, you’ve arrived. The setting is exclusive; the views are spectacular, and privacy abounds.  Its equestrian estates are some of the finest to be found in Southern California.

Rolling Hills homes for sale 310.493.8333

Rolling Hills is home to some of the finest equestrian properties in Southern California.

Each city is unique, but they all share the same outstanding Palos Verdes Unified School District.  My family history is a good example of the rewards of attending one of the top public high schools in California.  My four children graduated from Peninsula High with various awards, scholarships, advanced placement classes and college credits.  My first grandchild graduated(valedictorian) from Peninsula High in 2015 and is off to Princeton University.  The core education he received K-12 undoubtedly played a major role in his academic achievements.

Congrats to the Peninsula Grads 2015

All four PV Cities ranked in the top 15 places to raise a family in California!

It has been our privilege to sell properties in all four of the Palos Verdes Peninsula cities.  If you’re concerned about local expertise when listing your Palos Verdes property, I can assure you I know the local market and will market your property to the world.  When only the best Palos Verdes real estate agent will do, when you need a knowledgeable agent and one you can trust to place your best interest ahead of personal gain, it’s time to contact Charlemagne Int’ Properties at 310.493.8333.

Charlemagne International Properties’ area of expertise is luxury coastal homes and equestrian estates. We preview new listings on a weekly basis to keep abreast of new inventory and changes in the local market. Our market share is divided equally between buyers and sellers.  I enjoy working with both and find it adds a nice balance to my knowledge of the market as well as giving us experience on both sides of the negotiation table.

170 Luxury homes along the Palos Verdes coastline in Rancho Palos Verdes.

Coastal luxury homes in Rancho Palos Verdes, CA

As a former teacher, I consider it my job to educate the consumer by providing market information to enable them to make a well-informed decision regarding the sale or purchase of property.


How We Bring Our Best to You:

Charlemagne Int’l Properties approaches real estate a bit differently than many real estate companies.  We measure our success based on the successes we can help our clients achieve, not on the number of transactions completed or being “salesperson of the month” and other self-focused traits associated with the real estate industry.

Our marketing is geared toward harnessing the power of the Internet to promote our listings and reach prospective buyers.  In today’s fast-paced society online presence gives the consumer the instant gratification they are accustomed to in other areas of their life.  Real estate agents must not lag behind.  With the help of my Internet marketing team, we launch an effective marketing campaign online within hours of taking a listing.  We follow a 5-page listing procedure designed to enhance the visibility of each listing we represent and to ensure the property will receive maximum online exposure.

The quality of your selling or buying experience will be heavily determined by the agent you select.  It is one of the most important choices you will make when buying or selling real estate.

A few words from our past and present clients:

“We hired Norma when we bought our home 4 years ago and it was a wonderland experience. We stumbled on to her Palos Verdes Home blog website by chance when we were researching on buying a home in PV. We thought she was very knowledgeable and decided to set an appointment to meet with her. My wife and I were first time home buyers and Norma patiently educated us and walked us through all the options on what and where to look. Norm and her team gave us very knowledge feedback on our concern and also helped us through some troubling time when we had problems getting approval for a home loan. Finally she found us a wonderful home. It was initially outside of our price range but she negotiated hard for us and we got it! We would work with Norma again when we buy our next home.” – Unsolicited Zillow Review from past client:

How likely are you to recommend Norma Toering?

zillow 5 stars highly likely
Rate Norma Toering on specific characteristics
Local knowledge: zillow 5 stars
Process expertise: zillow 5 stars
Responsiveness: zillow 5 stars
Negotiation skills: zillow 5 stars

The seller of numerous properties upon seeing a 5-Star review from another client:

“I will give you a 10-star review! Where do I review?” – A long term client who we helped with 8 real estate deals!

“Thanks for being such a great agent on all our deals! I sure do appreciate more so that you are one heck of a professional in this field who has always had our best interest in mind.” – Carina in RPV (Wharton MBA)

“Thank you both for all your hard work. We had another pleasant experience with the Toering Team. You will be highly recommended in the future.” Steve S. in RPV



My desire to serve others with integrity and diligence is evident to those who know and work with me.  I always tell the truth even when it is not what my clients want to hear.  Honesty is the best sales tool and the foundation of my business.  Trust takes years to build but can be destroyed in a few seconds by less than ethical actions and false words.

Happy Clients, Happy Career!

Happy Clients, Happy Career!

“You made everything simple and helped us in every way…We know we can safely say you are a great person, someone who can be trusted.” Doctors Julio and Beatriz Sierra

“Norma and Josh, I want to thank you for your dedication and commitment to the sale of my mom’s house. You turned this very emotional time into a positive experience. I cannot praise you enough; I feel so fortunate to have had the pleasure of meeting and working with you both. I appreciated the step by step information keeping me continually informed of each phase. Norma, I truly believe your vast experience and continued efforts made this a reality. Toering and Team is definitely my realtor of choice!!!” – Vicki

“Thank you very much for everything! I am very happy the transaction went very smoothly without me even spending much time on it! I am also happy to be getting such a nice house! I will sure enjoy the house. In the meantime, I will be very happy to refer other clients to you! Stay in touch and see you soon!”
– Alan of Rancho Palos Verdes

Yes, making the sale is important, but the reward of doing so is located in the layers beneath the actual sale.  Helping our clients achieve their real estate goals while coping with life-changing events that often drive the divestment and acquisition of properties is the catalyst that continues to increase job satisfaction and fulfillment.  It’s nice to know we are helping people on a daily basis.


Speaking of daily, I began writing my real estate blog back in 2007 with a blog-a-day-plan. Since then, the number of real estate blogs and websites I maintain has grown to eight.  Our content is original as I like my words to be my words.  I’ll take fresh and original over stale and canned any day of the week.

I write about real estate on a daily basis.  This means I am checking market statistics on a daily basis as well.  My goal is to educate my customers and clients, and the “selling” will follow once the “educating” is in place.

Daily Breeze Blog Top 10 052009

Review of Palos Verdes Lifestyle (PV Homes and Real Estate Blog) by Lender411:

Norma Toering has been specializing in Palos Verdes & Rolling Hills real estate since 1992. She frequently writes on her blog,, regarding updates on home sales reports, opinions, and tips on local real estate, and additional relevant information. Norma started taking real estate classes in 1989, shortly after her youngest child started school, and has since then bought and sold homes all over the USA. Two of Ms. Toering’s sons also work in real estate and another is in college after completing four years of serving in the Marine Corps.

Norma herself is a former 1st-grade teacher, and her daughter is currently a fourth-grade teacher in the Palos Verdes Unified School District, which means she can give you an insider’s view on why the school is such an excellent one—a high attractor for living in the area.

Norma’s blog has already been recognized several times for its unique and contemporary quality. Ever since Norma started writing on it in late 2007, she’s kept up a remarkable average of about 40 posts a month! That’s impressive. One of her more recent posts, “What’s In and What’s Out of Real Estate?” contemplates how one can adapt to more modern takes and trends within the business.

5 Stars

Not only is Norma’s blog appealing to individuals interested in real estate, but it also grabs readers’ attention with articles like “A Little Guilty Pleasure Can Be a Simple Luxury Such as Sleeping In an Extra Hour or Two.” Posts like this are what makes it a globally accessible blog. You’ll never be bored because this blog has both quality and quantity! It’s certainly one worthy of our five-star rating.

Our local market reports are a great place to start if you are contemplating selling your Palos Verdes or South Bay home soon.  We track listings and sales so you can see all the real estate action in your neighborhood.  Recent sales in your area establish current values.


Charlemagne Int’l Properties’ e-newsletters cover several niche markets as well as informative tips on selling your Palos Verdes or South Bay property.  We strive to be your local real estate source and the agents you call with your real estate wants and needs.  Every top real estate agent in Palos Verdes needs two top tools to offer the highest level of service to their clientele:  Knowledge and Experience.  

Learning is a lifelong endeavor and is especially important in the ever-changing field of real estate.

Learning is a lifelong endeavor and is of particular importance in the ever-changing field of real estate.


I strive to raise our personal best bar by taking classes, attending seminars and webinars.  We’ve recently participated in the following:

Internet Marketing:  Search Engine Optimization (eight-week training course)

International Marketing (one-day training)

Facebook Marketing Techniques (webinar)

Luxury Home Marketing  (three-day seminar)

Instagram Marketing Techniques (webinar)


A few of my real estate related credentials include:

Broker License

Senior Residential Specialist

REMAX Hall of Fame

Norma Award Plaques


More on my Knowledge and Experience:

I received my real estate license in 1992, three years after moving to Palos Verdes.  I began my real estate career with Century 21, spent over two decades with RE/MAX and in 2014 opened my boutique brokerage.  My educational background is education with advanced degree work in psychology.  Both are useful when maneuvering the myriad of real estate activities and duties.   However, much of the required real estate knowledge is not acquired in a classroom.  It is learned through the daily experience of working in the real estate business, plus possessing common sense and untouchable ethics.  After all, we are helping people purchase or sell one of their most valuable assets.   Real estate is serious business, and it has a lasting impact and ramifications for the participants.

Norma Toering, Broker Owner of Charlemagne Intl Properties



I am ready to help you achieve your real estate goals.