I Turned Down a Luxury Listing
I guess I'm not a "Yes" broker. Yesterday I said "No"to listing a luxury home in the South Bay of Los Angeles. At least for the time being. Don't get me wrong this luxury listing agent loves to hang our real estate sign on the lawns of Los Angeles luxury homes. As the broker-owner of a boutique real estate company I always strive to be open to new business opportunities, it's just as important to know when and where to establish "no-go" boundaries. In this case the property's view is a winner, the location is better than good (not quite great), but the prospective seller and I are mega dollars apart on value, and therefore we could not agree upon a list price. The honest, fair and best for all concerned outcome was for me to walk away without the listing. There was no way I could come close to fulfilling [...]